Skip to content

IA.md

Latest commit

 

History

History
223 lines (189 loc) · 9.44 KB

IA.md

File metadata and controls

223 lines (189 loc) · 9.44 KB
brand Headspace
tagline Be kind to your mind
category Health & Wellness
website https://headspace.com

Information Architecture — Headspace

Overview

Headspace is a mindfulness and mental health platform offering guided meditations, sleep content, focus music, and mindfulness courses. The IA is organized around daily habits — Today's meditation, sleep wind-down, focus sessions — with a content library structured by topic (stress, anxiety, sleep, self-esteem) and format (meditation, course, exercise). The design is warm, illustration-heavy, and intentionally calming, reducing cognitive load to match the product's purpose.

Site Map

Headspace
├── Home (Today)
│   ├── Daily Meditation
│   ├── Daily Move (exercise)
│   ├── Streak counter
│   ├── Suggested for You
│   └── Continue Learning (in-progress courses)
├── Meditate
│   ├── Featured
│   ├── Courses (multi-session)
│   │   ├── Basics (beginner)
│   │   ├── Managing Anxiety
│   │   ├── Self-Esteem
│   │   ├── Stress
│   │   ├── Focus
│   │   └── [30+ courses]
│   ├── Singles (one-off meditations)
│   │   ├── By Duration (3, 5, 10, 15, 20 min)
│   │   └── By Topic
│   └── Guided Exercises
│       ├── Breathing
│       ├── Body Scan
│       ├── Visualization
│       └── Walking Meditation
├── Sleep
│   ├── Sleepcasts (narrated stories)
│   ├── Sleep Music
│   ├── Soundscapes
│   ├── Wind Down (pre-sleep meditations)
│   └── Sleep Radio (continuous play)
├── Move
│   ├── Workout Videos
│   ├── Yoga
│   ├── Cardio
│   ├── Strength
│   └── Mindful Movement
├── Focus
│   ├── Focus Music
│   ├── Focus Modes (timed sessions)
│   └── Concentration exercises
├── Profile
│   ├── Stats (minutes, sessions, streak)
│   ├── Achievements / Milestones
│   ├── Buddy list
│   ├── Journey (completed courses)
│   └── Settings
├── Kids
│   ├── Age-appropriate meditations
│   ├── Sleep content for kids
│   └── Focus for kids
├── Settings
│   ├── Account
│   ├── Subscription
│   ├── Reminders
│   ├── Download (offline)
│   ├── Mindful Moments (notifications)
│   └── Bedtime Reminder
└── Website
    ├── Plans / Pricing
    ├── Headspace for Work (B2B)
    ├── Headspace Health (clinical)
    ├── Blog / Articles
    ├── Research
    └── Teachers / Students Program

Navigation Model

  • Type: Bottom tab bar (mobile), sidebar (web)
  • Mobile Bottom Tabs: Today, Meditate, Sleep, Move, Focus
  • Top Actions: Profile (avatar), Search, Notifications
  • Content Drill-Down: Tab → Category → Course/Single → Session player
  • Player: Full-screen immersive player with progress, pause, skip; minimizable to floating player
  • Daily Entry Point: Push notification → opens Today tab with daily recommendation

Content Model

Content Type Attributes Relationships
Meditation title, narrator, duration, topic, level (beginner/intermediate/advanced), audio, description → Course, → Topic
Course title, description, session count, total duration, topic, progress tracking, level → Meditations (ordered sessions)
Sleepcast title, narrator, duration, theme, ambient sounds → Sleep category
Focus Music title, genre/mood, duration, loopable flag → Focus category
Workout title, instructor, duration, type (yoga/cardio/strength), video, difficulty → Move category
Soundscape title, ambient audio, duration, visual animation → Sleep / Focus
Article title, body, topic, author, published date → Blog
User Stats total minutes, session count, current streak, longest streak, milestones → Profile

User Flows

Daily Meditation Routine

Open app → Today tab shows daily meditation suggestion →
  Tap "Play" → Full-screen player with calming animation →
  Follow guided meditation (3-20 minutes) → Session ends with a bell →
  Streak counter increments → Stats updated → Suggestion for next session or course continuation

Starting a Course

Meditate tab → Browse courses by topic (e.g., "Managing Anxiety") →
  Tap course → See description, session count, duration per session →
  Start Session 1 → Complete → Progress bar updates →
  Return daily → Continue from where you left off → Complete all sessions → Course badge earned

Sleep Wind-Down

Evening push notification: "Time to wind down" →
  Sleep tab → Choose Sleepcast or Wind Down meditation →
  Set sleep timer (optional) → Play → Audio fades with sleep →
  Morning: view sleep stats if connected to health app

Focus Session

Focus tab → Select Focus Mode → Choose duration (15/30/45/60 min) → Select ambient music → Start timer → Background music plays → Timer ends with gentle chime → Stats updated

Kids Meditation

Kids tab → Select age group → Browse content (Sleep Stories, Breathing, Calm) → Play session → Child-friendly animations → Session ends → Parent view shows progress

URL / Route Structure

headspace.com/                              # Marketing homepage
headspace.com/meditation                    # Meditation overview
headspace.com/sleep                         # Sleep content overview
headspace.com/exercise                      # Move content overview
headspace.com/focus                         # Focus content overview
headspace.com/meditation/{slug}             # Individual meditation/course page
headspace.com/subscriptions                 # Pricing / plans
headspace.com/work                          # Headspace for Work (enterprise)
headspace.com/studentplan                   # Student discount
headspace.com/articles/{slug}               # Blog article
headspace.com/headspace-clinical            # Clinical / therapy offering
my.headspace.com/                           # Web app (logged in)
headspace.com/meditation/courses            # All courses
headspace.com/meditation/singles             # Single meditations
headspace.com/meditation/guided-exercises    # Guided exercises
headspace.com/sleep/sleepcasts               # Sleepcasts
headspace.com/sleep/music                    # Sleep music
headspace.com/sleep/soundscapes              # Soundscapes
headspace.com/exercise/yoga                  # Yoga workouts
headspace.com/exercise/cardio                # Cardio workouts
headspace.com/focus/music                    # Focus music
headspace.com/kids                           # Kids content
headspace.com/about                          # About Headspace
headspace.com/science                        # Research & science
my.headspace.com/profile                     # User profile
my.headspace.com/settings                    # App settings
my.headspace.com/subscription                # Subscription management

Search & Filter

  • Content Search: Search meditations, courses, sleepcasts by keyword or topic

  • Filter by Duration: 3, 5, 10, 15, 20+ minutes

  • Filter by Topic: Stress, Anxiety, Sleep, Focus, Self-Esteem, Relationships, etc.

  • Filter by Level: Beginner, Intermediate, Advanced

  • Browse by Narrator: Filter by specific teacher/narrator voice

  • Personalized Recommendations: Algorithm suggests content based on usage patterns and interests

  • Offline Access: Downloaded content accessible without search (subscription feature)

  • Narrator Filter: Filter meditations by specific narrator/teacher

  • Mood-Based Search: Search by mood (calm, focus, energize, sleep)

  • Course Progress Tracking: View in-progress and completed courses

Responsive Behavior

Breakpoint Behavior
Mobile App (primary) Bottom tab bar; full-screen player with animations; swipeable content cards; push notifications
Tablet Larger content cards; side-by-side layout for browse + detail; enhanced player visuals
Web App (my.headspace.com) Sidebar navigation; grid browse; embedded player; no push notifications
Wearable (Apple Watch) Breathing exercise, quick meditation, mindful moment; no browse/search
Smart TV Sleep content and focus music; simplified browse; ambient mode

Platform-Specific UX

  • Daily meditation suggestion creates a habit-forming entry point
  • Streak counter gamifies daily practice consistency
  • Calming animations during meditation enhance the immersive experience
  • Bell sound marks the end of each session — a signature Headspace audio cue
  • Course progression locks content sequentially — encouraging consistent practice

Access Control

Role Capabilities
Free User Limited meditations (Basics course), some sleep content, daily meditation
Premium Subscriber Full library: all courses, meditations, sleepcasts, focus music, workouts, offline download
Family Plan Member Full access shared across up to 6 accounts
Student (discounted) Full premium access at reduced price with student verification
Enterprise User (Headspace for Work) Full access provisioned by employer; admin dashboard for HR
Kids Profile Age-appropriate content only; parental controls
Buddy See friend's streak and milestones; send encouragement; no content sharing