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Walmart Sales Analysis Dashboard

Project Overview

This project analyzes Walmart historical sales data to identify sales trends, holiday impacts, seasonal patterns, and regional performance using Power BI.

The project focuses on helping decision-makers improve inventory management, promotional planning, and sales forecasting through data-driven insights.


Objectives

  • Analyze historical Walmart sales data
  • Identify the impact of holidays and markdowns on sales
  • Discover seasonal sales patterns and trends
  • Compare regional and departmental performance
  • Build an interactive Power BI dashboard for business insights

Tools & Technologies

  • Power BI
  • Data Cleaning & Preprocessing
  • Data Visualization
  • Sales Trend Analysis

Project Phases

1. Data Cleaning & Preprocessing

  • Handled missing and inconsistent data
  • Normalized dates and categorical fields
  • Processed outliers affecting sales trends
  • Prepared the dataset for analysis and visualization

2. Business Analysis

Key questions explored:

  • How do sales vary during holiday weeks?
  • Which departments achieve the highest holiday sales?
  • What regional differences affect sales performance?
  • What seasonal trends can be identified?

3. Dashboard Development

Created an interactive Power BI dashboard including:

  • Weekly sales trend analysis
  • Holiday vs non-holiday comparisons
  • Department sales performance
  • Regional sales visualization

4. Final Insights & Recommendations

  • Provided business recommendations for inventory optimization
  • Identified high-performing departments and peak periods
  • Highlighted the influence of markdowns and holidays on sales

Dashboard

The Power BI dashboard file is included in the repository.


Project Outcomes

  • Improved understanding of sales behavior during holiday periods
  • Generated actionable business insights using data visualization
  • Developed practical experience in Power BI and data analytics

Author

Mostafa Mansor