diff --git a/.github/actions/check_if_latest_release/action.yml b/.github/actions/check_if_latest_release/action.yml
new file mode 100644
index 0000000000..10006447bb
--- /dev/null
+++ b/.github/actions/check_if_latest_release/action.yml
@@ -0,0 +1,26 @@
+name: check_if_latest_release
+inputs:
+  token:
+    description: "Github API token"
+runs:
+  using: composite
+  steps:
+    - name: Check if latest release
+      run: |-
+        RELEASE_JSON=$(curl -s -H "Authorization: token ${{ inputs.token }}" \
+          "https://api.github.com/repos/${{ github.repository }}/releases/latest")
+
+        LATEST_TAG_NAME=$(echo "$RELEASE_JSON" | jq -r '.tag_name')
+        RELEASE_EVENT_TAG_NAME=$(echo ${{ github.event.release.tag_name }})
+
+        echo "Latest tag: $LATEST_TAG_NAME"
+        echo "Release event tag: $RELEASE_EVENT_TAG_NAME"
+
+        if [ "$LATEST_TAG_NAME" == "$RELEASE_EVENT_TAG_NAME" ]; then
+          echo "We are releasing the latest tag. Continuing deployment workflow."
+          exit 0
+        else
+          echo "We are not releasing the latest tag. Stopping deployment workflow."
+          exit 1
+        fi
+      shell: bash
\ No newline at end of file
diff --git a/.github/actions/push_to_mrt/action.yml b/.github/actions/push_to_mrt/action.yml
index ec18ed1e93..bce90ddc13 100644
--- a/.github/actions/push_to_mrt/action.yml
+++ b/.github/actions/push_to_mrt/action.yml
@@ -4,18 +4,22 @@ inputs:
     description: Project directory
     default: ${{ github.workspace }}
   TARGET:
-    description: MRT target
+    description: MRT target environment
   FLAGS:
     description: Push flags
+  PROJECT:
+    description: MRT target project
+    default: "scaffold-pwa"
+  MESSAGE:
+    description: Bundle message / name
+    default: "build ${{ github.run_id }} on ${{ github.ref }} (${{ github.sha }})"
 runs:
   using: composite
   steps:
     - name: Push Bundle to MRT
       run: |-
         cd ${{ inputs.CWD }}
-        project="scaffold-pwa"
-        build="build ${{ github.run_id }} on ${{ github.ref }} (${{ github.sha }})"
         if [[ ${{ inputs.TARGET }} ]]; then
-          npm run push -- -s $project --message "$build" --target ${{ inputs.TARGET }} ${{ inputs.FLAGS }}
+          npm run push -- -s ${{ inputs.PROJECT }} --message "${{ inputs.MESSAGE }}" --target ${{ inputs.TARGET }} ${{ inputs.FLAGS }}
         fi
       shell: bash
diff --git a/.github/workflows/deploy_latest_release.yml b/.github/workflows/deploy_latest_release.yml
new file mode 100644
index 0000000000..4628951b4c
--- /dev/null
+++ b/.github/workflows/deploy_latest_release.yml
@@ -0,0 +1,60 @@
+name: SalesforceCommerceCloud/pwa-kit/deploy_latest_release
+on:
+  # For testing - to be removed
+  push:
+    branches:
+      - 'mrt-test-ci-deploy'
+  # Run this workflow when a new Github release is published
+  release:
+    types: [released]
+
+jobs:
+  check-latest-release:
+    runs-on: ubuntu-latest
+    steps:  
+      - name: Checkout
+        uses: actions/checkout@v4
+
+      - name: Check if latest release
+        uses: ./.github/actions/check_if_latest_release
+        with:
+          token: ${{ secrets.GITHUB_TOKEN }}
+
+  deploy-bug-bounty:
+    needs: check-latest-release
+    runs-on: ubuntu-latest
+    steps:
+      - name: Checkout
+        uses: actions/checkout@v4
+
+      - name: Setup node
+        id: setup_node
+        uses: actions/setup-node@v4
+        with:
+          node-version: 22
+          cache: "npm"
+
+      - name: Install Monorepo Dependencies
+        run: |-
+          # Install node dependencies
+          node ./scripts/gtime.js monorepo_install npm ci
+
+      - name: Generate Retail App Demo
+        uses: ./.github/actions/e2e_generate_app
+        with:
+          PROJECT_KEY: "retail-react-app-bug-bounty"
+
+      - name: Create MRT credentials file
+        uses: "./.github/actions/create_mrt"
+        with:
+          mobify_user: ${{ secrets.MOBIFY_STG_CLIENT_USER }}
+          mobify_api_key: ${{ secrets.MOBIFY_STG_CLIENT_API_KEY }}
+
+      - name: Push Bundle to MRT (Bug Bounty)
+        uses: "./.github/actions/push_to_mrt"
+        with:
+          CWD: "../generated-projects/retail-react-app-bug-bounty"
+          TARGET: testing
+          PROJECT: pwa-kit
+          MESSAGE: "tag ${{ github.event.release.tag_name }}"
+          FLAGS: --cloud-origin https://cloud-testing.mobify-staging.com -c ~/.mobify --wait
diff --git a/e2e/config.js b/e2e/config.js
index 427f1437a0..14f9be37df 100644
--- a/e2e/config.js
+++ b/e2e/config.js
@@ -101,9 +101,11 @@ module.exports = {
       },
     ],
     "retail-app-private-client": [],
+    "retail-react-app-bug-bounty": [],
   },
   PRESET: {
     "retail-app-private-client": "retail-react-app-private-slas-client",
+    "retail-react-app-bug-bounty": "retail-react-app-bug-bounty",
   },
   EXPECTED_GENERATED_ARTIFACTS: {
     "retail-app-demo": [
diff --git a/e2e/scripts/generate-project.js b/e2e/scripts/generate-project.js
index 997ae9e832..8f10792bbb 100644
--- a/e2e/scripts/generate-project.js
+++ b/e2e/scripts/generate-project.js
@@ -62,7 +62,8 @@ program
             'retail-app-demo',
             'retail-app-ext',
             'retail-app-no-ext',
-            'retail-app-private-client'
+            'retail-app-private-client',
+            'retail-react-app-bug-bounty'
         ]
         if (!validKeys.includes(value)) {
             throw new Error('Invalid project key.')
diff --git a/packages/pwa-kit-create-app/scripts/create-mobify-app.js b/packages/pwa-kit-create-app/scripts/create-mobify-app.js
index 7742b00c67..8f331ada46 100755
--- a/packages/pwa-kit-create-app/scripts/create-mobify-app.js
+++ b/packages/pwa-kit-create-app/scripts/create-mobify-app.js
@@ -320,6 +320,31 @@ const PRESETS = [
         assets: ['translations'],
         private: true
     },
+    {
+        id: 'retail-react-app-bug-bounty',
+        name: 'Retail React App Bug Bounty Project',
+        description: '',
+        templateSource: {
+            type: TEMPLATE_SOURCE_NPM,
+            id: '@salesforce/retail-react-app'
+        },
+        questions: [...EXTENSIBILITY_QUESTIONS, ...RETAIL_REACT_APP_QUESTIONS],
+        answers: {
+            ['project.extend']: true,
+            ['project.hybrid']: false,
+            ['project.name']: 'retail-react-app',
+            ['project.commerce.instanceUrl']: 'https://zzec-006.dx.commercecloud.salesforce.com',
+            ['project.commerce.clientId']: 'b56e7ad3-2237-42c9-8f55-41e63ebca420',
+            ['project.commerce.siteId']: 'RefArch',
+            ['project.commerce.organizationId']: 'f_ecom_zzec_006',
+            ['project.commerce.shortCode']: 'staging-001',
+            ['project.einstein.clientId']: '1ea06c6e-c936-4324-bcf0-fada93f83bb1',
+            ['project.einstein.siteId']: 'aaij-MobileFirst',
+            ['project.commerce.isSlasPrivate']: true
+        },
+        assets: ['translations'],
+        private: true
+    },
     {
         id: 'retail-react-app-hybrid-test-project',
         name: 'Retail React App Hybrid Test Private SLAS Project',