|
| 1 | +import { |
| 2 | + TrialManagementService, |
| 3 | + DEFAULT_TRIAL_POLICY, |
| 4 | +} from '../trialManagementService'; |
| 5 | + |
| 6 | +describe('TrialManagementService', () => { |
| 7 | + let service: TrialManagementService; |
| 8 | + |
| 9 | + beforeEach(() => { |
| 10 | + service = new TrialManagementService(); |
| 11 | + }); |
| 12 | + |
| 13 | + describe('Trial Policy and Start', () => { |
| 14 | + it('initializes with default policy', () => { |
| 15 | + const policy = service.getPolicy('pro-plan'); |
| 16 | + expect(policy.durationDays).toBe(14); |
| 17 | + expect(policy.gracePeriodDays).toBe(3); |
| 18 | + expect(policy.autoConvertOnExpiry).toBe(true); |
| 19 | + }); |
| 20 | + |
| 21 | + it('creates and enrolls a new trial subscription', () => { |
| 22 | + const trial = service.startTrial('user-123', 'pro-plan', 50, { |
| 23 | + durationDays: 7, |
| 24 | + earlyConversionDiscountBps: 2500, |
| 25 | + }); |
| 26 | + |
| 27 | + expect(trial.id).toBeDefined(); |
| 28 | + expect(trial.userId).toBe('user-123'); |
| 29 | + expect(trial.planId).toBe('pro-plan'); |
| 30 | + expect(trial.status).toBe('active'); |
| 31 | + expect(trial.autoConvert).toBe(true); |
| 32 | + expect(trial.conversionDiscountBps).toBe(2500); |
| 33 | + |
| 34 | + const diffDays = Math.round((trial.endDate.getTime() - trial.startDate.getTime()) / 86_400_000); |
| 35 | + expect(diffDays).toBe(7); |
| 36 | + }); |
| 37 | + }); |
| 38 | + |
| 39 | + describe('Propensity Scoring and Dynamic Incentives', () => { |
| 40 | + it('calculates disengaged category for zero activity', () => { |
| 41 | + const trial = service.startTrial('user-low', 'basic-plan', 20); |
| 42 | + const propensity = service.calculatePropensityScore(trial.id); |
| 43 | + |
| 44 | + expect(propensity.score).toBeLessThan(25); |
| 45 | + expect(propensity.category).toBe('disengaged'); |
| 46 | + }); |
| 47 | + |
| 48 | + it('calculates high propensity when subscriber has rich activity signals', () => { |
| 49 | + const trial = service.startTrial('user-power', 'enterprise-plan', 200); |
| 50 | + |
| 51 | + service.recordActivity(trial.id, { |
| 52 | + featureUsageCount: 5, |
| 53 | + loginCount: 4, |
| 54 | + daysActive: 3, |
| 55 | + dashboardViews: 4, |
| 56 | + exportsTriggered: 2, |
| 57 | + }); |
| 58 | + |
| 59 | + const propensity = service.calculatePropensityScore(trial.id); |
| 60 | + expect(propensity.score).toBeGreaterThanOrEqual(75); |
| 61 | + expect(propensity.category).toBe('high_propensity'); |
| 62 | + }); |
| 63 | + |
| 64 | + it('generates targeted retention incentive for at_risk users', () => { |
| 65 | + const trial = service.startTrial('user-risk', 'pro-plan', 50); |
| 66 | + |
| 67 | + service.recordActivity(trial.id, { |
| 68 | + featureUsageCount: 1, |
| 69 | + loginCount: 1, |
| 70 | + daysActive: 1, |
| 71 | + dashboardViews: 2, |
| 72 | + }); |
| 73 | + |
| 74 | + const propensity = service.calculatePropensityScore(trial.id); |
| 75 | + expect(propensity.category).toBe('at_risk'); |
| 76 | + expect(propensity.recommendedIncentive).toBeDefined(); |
| 77 | + expect(propensity.recommendedIncentive?.discountPercentage).toBe(25); |
| 78 | + expect(propensity.recommendedIncentive?.bonusDays).toBe(5); |
| 79 | + }); |
| 80 | + }); |
| 81 | + |
| 82 | + describe('Trial Extensions', () => { |
| 83 | + it('successfully extends active trial', () => { |
| 84 | + const trial = service.startTrial('user-ext', 'pro-plan', 50); |
| 85 | + const originalEndMs = trial.endDate.getTime(); |
| 86 | + |
| 87 | + const extended = service.extendTrial(trial.id, 7, 'Special high engagement reward'); |
| 88 | + expect(extended).toBeDefined(); |
| 89 | + expect(extended?.status).toBe('extended'); |
| 90 | + expect(extended?.extensionCount).toBe(1); |
| 91 | + expect(extended?.endDate.getTime()).toBe(originalEndMs + 7 * 86_400_000); |
| 92 | + expect(extended?.metadata?.lastExtensionReason).toBe('Special high engagement reward'); |
| 93 | + }); |
| 94 | + |
| 95 | + it('prevents extension beyond maximum allowed count', () => { |
| 96 | + const trial = service.startTrial('user-limit', 'pro-plan', 50, { maxExtensionsAllowed: 1 }); |
| 97 | + |
| 98 | + expect(service.extendTrial(trial.id, 3)).toBeDefined(); |
| 99 | + // Second extension should be rejected |
| 100 | + expect(service.extendTrial(trial.id, 3)).toBeUndefined(); |
| 101 | + }); |
| 102 | + }); |
| 103 | + |
| 104 | + describe('Trial Conversion and Auto-Conversion Pipeline', () => { |
| 105 | + it('converts trial manually with early discount', () => { |
| 106 | + const trial = service.startTrial('user-conv', 'pro-plan', 100); |
| 107 | + const converted = service.convertTrial(trial.id, 'early_bird_click', 1500); |
| 108 | + |
| 109 | + expect(converted).toBeDefined(); |
| 110 | + expect(converted?.status).toBe('converted'); |
| 111 | + expect(converted?.convertedAt).toBeDefined(); |
| 112 | + expect(converted?.conversionTrigger).toBe('early_bird_click'); |
| 113 | + expect(converted?.conversionDiscountBps).toBe(1500); |
| 114 | + }); |
| 115 | + |
| 116 | + it('cancels trial properly', () => { |
| 117 | + const trial = service.startTrial('user-cancel', 'pro-plan', 100); |
| 118 | + const cancelled = service.cancelTrial(trial.id, 'Competitor offer'); |
| 119 | + |
| 120 | + expect(cancelled?.status).toBe('cancelled'); |
| 121 | + expect(cancelled?.metadata?.cancellationReason).toBe('Competitor offer'); |
| 122 | + }); |
| 123 | + |
| 124 | + it('auto-converts expired trials when autoConvert is enabled', () => { |
| 125 | + const trial = service.startTrial('user-auto', 'pro-plan', 60, { |
| 126 | + durationDays: 7, |
| 127 | + gracePeriodDays: 2, |
| 128 | + autoConvertOnExpiry: true, |
| 129 | + }); |
| 130 | + |
| 131 | + // Advance date past grace period (10 days later) |
| 132 | + const futureDate = new Date(Date.now() + 10 * 86_400_000); |
| 133 | + const result = service.processTrialExpirations(futureDate); |
| 134 | + |
| 135 | + expect(result.autoConverted.length).toBe(1); |
| 136 | + expect(result.autoConverted[0].id).toBe(trial.id); |
| 137 | + expect(result.autoConverted[0].status).toBe('converted'); |
| 138 | + expect(result.autoConverted[0].conversionTrigger).toBe('auto_convert_expiry'); |
| 139 | + }); |
| 140 | + |
| 141 | + it('expires trials without autoConvert enabled', () => { |
| 142 | + const trial = service.startTrial('user-noauto', 'pro-plan', 60, { |
| 143 | + durationDays: 5, |
| 144 | + gracePeriodDays: 1, |
| 145 | + autoConvertOnExpiry: false, |
| 146 | + }); |
| 147 | + |
| 148 | + const futureDate = new Date(Date.now() + 8 * 86_400_000); |
| 149 | + const result = service.processTrialExpirations(futureDate); |
| 150 | + |
| 151 | + expect(result.expired.length).toBe(1); |
| 152 | + expect(result.expired[0].id).toBe(trial.id); |
| 153 | + expect(result.expired[0].status).toBe('expired'); |
| 154 | + }); |
| 155 | + }); |
| 156 | + |
| 157 | + describe('Reminders and Conversion Funnel Analytics', () => { |
| 158 | + it('schedules reminders upon trial creation', () => { |
| 159 | + const trial = service.startTrial('user-rem', 'pro-plan', 50); |
| 160 | + const pendingReminders = service.getPendingReminders(new Date(Date.now() + 20 * 86_400_000)); |
| 161 | + |
| 162 | + expect(pendingReminders.length).toBeGreaterThanOrEqual(3); |
| 163 | + const d1Reminder = pendingReminders.find((r) => r.reminderType === 'D-1'); |
| 164 | + expect(d1Reminder?.attachedIncentive).toBeDefined(); |
| 165 | + |
| 166 | + const sent = service.markReminderSent(d1Reminder!.id); |
| 167 | + expect(sent).toBe(true); |
| 168 | + }); |
| 169 | + |
| 170 | + it('calculates comprehensive conversion funnel and revenue metrics', () => { |
| 171 | + // Create 4 trials |
| 172 | + const t1 = service.startTrial('user-1', 'pro-plan', 100, { earlyConversionDiscountBps: 2000 }); |
| 173 | + const t2 = service.startTrial('user-2', 'pro-plan', 100, { earlyConversionDiscountBps: 1000 }); |
| 174 | + const t3 = service.startTrial('user-3', 'pro-plan', 100); |
| 175 | + const t4 = service.startTrial('user-4', 'pro-plan', 100); |
| 176 | + |
| 177 | + service.recordActivity(t1.id, { featureUsageCount: 3, loginCount: 2 }); |
| 178 | + service.recordActivity(t2.id, { featureUsageCount: 1, loginCount: 1 }); |
| 179 | + |
| 180 | + service.convertTrial(t1.id, 'early_bird'); |
| 181 | + service.convertTrial(t2.id, 'dashboard_cta'); |
| 182 | + service.cancelTrial(t3.id); |
| 183 | + |
| 184 | + const metrics = service.getFunnelMetrics('pro-plan'); |
| 185 | + expect(metrics.totalStarted).toBe(4); |
| 186 | + expect(metrics.convertedCount).toBe(2); |
| 187 | + expect(metrics.cancelledCount).toBe(1); |
| 188 | + expect(metrics.conversionRatePercent).toBe(50); |
| 189 | + // t1 revenue: 100 * (1 - 0.2) = 80; t2 revenue: 100 * (1 - 0.1) = 90. Total = 170. |
| 190 | + expect(metrics.attributedRevenueUsd).toBe(170); |
| 191 | + }); |
| 192 | + }); |
| 193 | +}); |
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