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Building packages meant specifically for Next is specific.
We probably don't need to have a full build process, and we should instead let Next do it's magic as much as possible, directly within the Next user app.
Exactly like a Meteor package does not necessarily need a lot of transpiling to be published.
See this discussion for example, regarding process.env in NPM packages: vercel/next.js#17262
I did a test with next-transpile-modules but did not manage to make it work as expected yet: martpie/next-transpile-modules#120
At the moment, Next packages specific to vulcan are shipped directly with the starter, they are not real NPM packages.