✨ Add amp-ad implementation for Impactify (#40396)

* AMP ad implementation for Impactify

* Remove unused import from legacy file

Author: disparate1

3p/vendors/impactify.js

@@ -0,0 +1,12 @@
+// src/polyfills.js must be the first import.
+import '#3p/polyfills';
+
+import {register} from '#3p/3p';
+import {draw3p, init} from '#3p/integration-lib';
+
+import {impactify} from '#ads/vendors/impactify';
+
+init(window);
+register('impactify', impactify);
+
+window.draw3p = draw3p;

ads/_config.js

@@ -672,6 +672,19 @@ const adConfig = jsonConfiguration({
   'imonomy': {
     renderStartImplemented: true,
   },
+
+  'impactify': {
+    prefetch: 'https://ad.impactify.io/static/ad/tag.js',
+    preconnect: [
+      'https://ad.impactify.media',
+      'https://dvr.impactify.media',
+      'https://securepubads.g.doubleclick.net',
+      'https://pubads.g.doubleclick.net',
+      'https://secure.adnxs.com',
+    ],
+    renderStartImplemented: true,
+  },
+
   'improvedigital': {},
 
   'incrementx': {

ads/vendors/impactify.js

@@ -0,0 +1,47 @@
+import {loadScript, validateData} from '#3p/3p';
+
+import {CONSENT_STRING_TYPE} from '#core/constants/consent-state';
+
+/**
+ * @param {!Window} global
+ * @param {!Object} data
+ */
+export function impactify(global, data) {
+  validateData(data, ['appId', 'format', 'style']);
+
+  const doc = global.document;
+  const container = doc.createElement('div');
+  const slotId = `impactify-slot-${Math.floor(Math.random() * 10000)}`;
+  container.id = slotId;
+  doc.getElementById('c').appendChild(container);
+
+  // GDPR and consent handling
+  const {
+    initialConsentMetadata,
+    initialConsentValue,
+    noContentAvailable,
+    renderStart,
+  } = global.context;
+
+  const gdprApplies = initialConsentMetadata?.gdprApplies;
+  const gdprConsent =
+    initialConsentMetadata?.consentStringType === CONSENT_STRING_TYPE.TCF_V2
+      ? initialConsentValue
+      : '';
+
+  global.impactifyTag = global.impactifyTag || [];
+  global.impactifyTag.push({
+    appId: data['appId'],
+    format: data['format'],
+    style: data['style'],
+    'gdpr_consent': gdprConsent,
+    gdpr: gdprApplies,
+    slotId,
+    isAmp: true,
+    codeName: `${data['width']}x${data['height']}`,
+    onAd: () => renderStart(),
+    onNoAd: () => noContentAvailable(),
+  });
+
+  loadScript(global, 'https://ad.impactify.io/static/ad/tag.js');
+}

ads/vendors/impactify.md

@@ -0,0 +1,30 @@
+# impactify
+
+## Example
+
+```html
+<amp-ad
+  width="300"
+  height="250"
+  type="impactify"
+  data-app-id="impactify.io"
+  data-format="screen"
+  data-style="static">
+</amp-ad>
+```
+
+## Configuration
+
+For details on the configuration semantics, please contact the ad network or refer to their documentation.
+
+Supported parameters:
+
+- `data-app-id`
+- `data-format`
+- `data-style`
+
+## Consent
+
+When used with [`amp-consent`](https://amp.dev/documentation/components/amp-consent/),
+Impactify will receive the user's consent state and TCF v2 consent string (when
+available).

examples/amp-ad/ads.amp.html

@@ -289,6 +289,7 @@
         <option>imedia</option>
         <option>imobile</option>
         <option>imonomy</option>
+        <option>impactify</option>
         <option>incrementx</option>
         <option>industrybrains</option>
         <option>inmobi</option>
@@ -1219,6 +1220,10 @@ <h2>Imedia</h2>
     data-positions='[{"id":"p1", "zoneId":"seznam.novinky.ikona2"}, {"id":"p2", "zoneId":"seznam.novinky.ikona"}]'>
   </amp-ad>
 
+  <h2>Impactify</h2>
+  <amp-ad width="300" height="250" type="impactify" data-app-id="impactify.io" data-format="screen" data-style="static">
+  </amp-ad>
+
   <h2>IncrementX</h2>
   <amp-ad width="300" height="250" type="incrementx" data-vzid="PNXW125273VB49B96">
   </amp-ad>

extensions/amp-ad/amp-ad.md

@@ -368,6 +368,7 @@ See [amp-ad rules](validator-amp-ad.protoascii) in the AMP validator specificati
 -   [I-Mobile](../../ads/vendors/imobile.md)
 -   [Imonomy](../../ads/vendors/imonomy.md)
 -   [Imedia](../../ads/vendors/imedia.md)
+    [Impactify](../../ads/vendors/impactify.md)
 -   [Improve Digital](../../ads/vendors/improvedigital.md)
 -   [IncrementX](../../ads/vendors/incrementx.md)
 -   [Insticator](../../ads/vendors/insticator.md)