Resource: adtech-audit
Type: Dataset + Analysis Tool
What it is: Cross-verification of 1.76M ad supply chain claims against 237 SSP registries. Proves 55% of publisher authorization claims are false.
Methodology:
- Fetch publisher ads.txt (claims DIRECT relationship)
- Fetch SSP sellers.json (actual seller classification)
- Cross-reference: if ads.txt says DIRECT but registry says INTERMEDIARY → fraud
Key finding: 29% explicitly contradicted, 26% phantom (non-existent seller IDs)
Dataset: 962K false claims with full provenance
Relevance: Real-world fraud detection at scale in programmatic advertising.
Evidence: https://ivp5.github.io/adtech-audit/
Resource: adtech-audit
Type: Dataset + Analysis Tool
What it is: Cross-verification of 1.76M ad supply chain claims against 237 SSP registries. Proves 55% of publisher authorization claims are false.
Methodology:
Key finding: 29% explicitly contradicted, 26% phantom (non-existent seller IDs)
Dataset: 962K false claims with full provenance
Relevance: Real-world fraud detection at scale in programmatic advertising.
Evidence: https://ivp5.github.io/adtech-audit/