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| 1 | +--- |
| 2 | +layout: post |
| 3 | +title: How AI Saved Us Thousands on a New Car |
| 4 | +image: images/ai-car-negotiations/otd-price-negotiations.webp |
| 5 | +image-alt: Visualization of out-the-door price negotiations |
| 6 | +last_modified_at: 2025-02-01 17:00:00 -0700 |
| 7 | +comments: false |
| 8 | +--- |
| 9 | + |
| 10 | +We loved our 2011 Subaru Forester, but recently driving various rentals made us realize how far cars had come. My wife felt heated steering and it was game over. |
| 11 | + |
| 12 | +New car here we come. |
| 13 | + |
| 14 | +It took some time to decide which vehicle was right for us, but we ultimately settled on a hybrid SUV of a particular color. |
| 15 | + |
| 16 | +Now what? |
| 17 | + |
| 18 | +Drive to a dealer and negotiate? Call or email first? Visit multiple dealers since several have our vehicle? What exactly should we say given we have a trade-in as well as some payment flexibility? When is the best time? |
| 19 | + |
| 20 | +I turned to AI, specifically Anthropic's Claude 3.5 Sonnet, for strategy: |
| 21 | + |
| 22 | +<div class="ai-text-block" markdown="1"> |
| 23 | +Let me help you develop a negotiation strategy for your purchase. Let's break this down systematically: |
| 24 | + |
| 25 | +Market Analysis: |
| 26 | + |
| 27 | +- Having 10 vehicles available across 3 dealerships gives you good leverage for negotiation |
| 28 | +- Hybrids generally have strong demand, but having multiple options suggests less scarcity pressure |
| 29 | +- Yours is a common color combination, which is good for negotiating as it's not a rare specification |
| 30 | + |
| 31 | +Pricing Strategy: |
| 32 | + |
| 33 | +- Target Price: You should aim for 3-5% below MSRP in the current market |
| 34 | + |
| 35 | +Negotiation Approach: |
| 36 | + |
| 37 | +1. Contact all 3 dealerships simultaneously: |
| 38 | + - Email each dealer requesting their best out-the-door (OTD) price |
| 39 | + - Mention you're contacting multiple dealers for the same vehicle |
| 40 | + - Don't mention your trade-in initially |
| 41 | +2. Trade-in strategy: |
| 42 | + - Get the vehicle price negotiated first |
| 43 | + - Only then discuss your trade-in |
| 44 | + - Consider selling your trade-in privately if dealers offer less than $1,500 |
| 45 | +3. Specific tactics: |
| 46 | + - Request itemized pricing including all fees and taxes |
| 47 | + - If a dealer comes back with a good offer, use it to negotiate with others |
| 48 | + - Be ready to walk away - having multiple options is your strongest leverage |
| 49 | + - Consider end-of-month timing when dealers may be more motivated to meet sales targets |
| 50 | + |
| 51 | +</div> |
| 52 | + |
| 53 | +The conversation was more extensive and specific, but I've edited for brevity while retaining the essence. |
| 54 | + |
| 55 | +Following instructions, I kicked off the process by emailing 3 dealers on a Wednesday night near the end of the month, then over the next 2 days I adhered to Claude's strategy as much as possible. |
| 56 | + |
| 57 | +Here is how it went, visualized. Each point represents an out-the-door (OTD) price offer from one of the 3 dealers: |
| 58 | + |
| 59 | +<img src="/images/ai-car-negotiations/otd-price-negotiations.svg" alt="Visualization of out-the-door price negotiations" class="centered_img" /> |
| 60 | + |
| 61 | +In the end we saved over $4K on the OTD price, including receiving a higher-than-expected $1500 for the trade-in. |
| 62 | + |
| 63 | +We're happy with the outcome, and even happier with the car. |
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