Rockbuster Stealth LLC i s a movie rental company that used to have stores around the world. Facing stiff competition from streaming services such as Netflix and Amazon Prime, the Rockbuster Stealth management team i s planning to use i ts existing movie l icenses to launch an online video rental service i n order to stay competitive.
The Rockbuster Stealth Management Board has asked a series of business questions and they expect data-driven answers that they can use for their 2020 company strategy. Here are the main questions they’d l ike to answer:
- Which movies contributed the most/least to revenue gain?
- What was the average rental duration for all videos?
- Which countries are Rockbuster customers based in?
- Where are customers with a high lifetime value based?
- Do sales figures vary between geographic regions?
Fictitious dataset for Rockbuster films
Queries
Data dictionary
Presentation - Answer to business question 5
