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Copy file name to clipboardExpand all lines: src/data/newsletters/product-is-a-signal.mdx
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My first product launch was a disaster. I had spent the better part of a year building smpl with my two cofounders; our MVP worked great, we were using it to manage our own business, and on launch day... crickets.
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Thousands of lines of code, months of effort, and a beautiful marketing site. We had decided to keep smpl a secret \_until it [was] ✌🏾ready✌🏾.
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Thousands of lines of code, months of effort, and a beautiful marketing site. We had decided to keep smpl a secret _until it [was] ✌🏾ready✌🏾.
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**Our critical launch mistake: nobody knew the damn product existed!**
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