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Overview

Insighty is a privacy-focused website analytics platform that tracks anonymous visitor sessions and performs identity stitching to link sessions with converted leads. It provides full customer journey visibility and demonstrates a SaaS demo with secure authentication, payment integration, and a modern frontend.

Demo

Add a live demo link or GIF/screenshots here

Dashboard Screenshot Default Screenshot Default Screenshot Default Screenshot

Key Features

  • Anonymous Visitor Tracking – respects user privacy
  • Identity Stitching – connects anonymous sessions to converted leads
  • Secure Authentication – HTTP-only refresh tokens and runtime-only access tokens
  • Payment Integration – Razorpay webhooks with idempotency for subscriptions and one-time payments
  • Intuitive Frontend – Built with Svelte 5; dashboards for leads and analytics
  • Backend & Database – FastAPI + PostgreSQL; modular structure for auth, database, models, and schemas

Tech Stack

Layer Technology
Frontend Svelte 5
Backend FastAPI, Python
Database PostgreSQL
Payments Razorpay (webhooks, idempotency)
Authentication JWT with HTTP-only refresh tokens and runtime access tokens

Architecture

Frontend (Svelte 5)
       │
       ▼
REST API (FastAPI) ──> PostgreSQL
       │
       ▼
Razorpay Webhooks
  • Visitors hit the website → tracked anonymously
  • Session events stored in PostgreSQL → linked to leads upon conversion
  • Dashboard visualizes analytics and lead journeys
  • Payments handled securely via Razorpay webhooks with idempotency

Installation

Prerequisites

  • Python 3.11+
  • Node.js 20+
  • PostgreSQL

Backend Setup

cd backend

pip install -r sqlachemy fastapi
# Initialize Database
python init_db.py

# Run FastAPI
uvicorn main:app --reload

Frontend Setup

cd my-svelte-app
npm install
npm run dev

Usage

  1. Visit the frontend (localhost:5173)
  2. Register a user or login
  3. Embed tracking snippet on your test website
  4. View dashboard analytics, leads, and conversion data
  5. Test payments via Razorpay sandbox

Contributing

  1. Fork the repository
  2. Create a branch: git checkout -b feature/my-feature
  3. Commit your changes: git commit -m "Add new feature"
  4. Push to branch: git push origin feature/my-feature
  5. Open a Pull Request

Resume/Portfolio Blurb

Developed Insighty, a full-stack SaaS demo for privacy-focused analytics using FastAPI, PostgreSQL, and Svelte 5. Implemented secure JWT-based authentication, Razorpay payment integration with webhooks, and identity stitching to link anonymous sessions to leads, providing **end-to-end customer journey vi