diff --git a/src/hooks/__tests__/useAnalytics.test.tsx b/src/hooks/__tests__/useAnalytics.test.tsx
new file mode 100644
index 00000000..b283e670
--- /dev/null
+++ b/src/hooks/__tests__/useAnalytics.test.tsx
@@ -0,0 +1 @@
+test('sample', () => {});
diff --git a/src/utils/__tests__/analytics.test.ts b/src/utils/__tests__/analytics.test.ts
new file mode 100644
index 00000000..f0e1ba52
--- /dev/null
+++ b/src/utils/__tests__/analytics.test.ts
@@ -0,0 +1,49 @@
+import { afterEach, beforeEach, describe, expect, it, vi } from 'vitest';
+import analytics from '../analytics';
+import type { AnalyticsAdapter } from '../analytics';
+
+describe('analytics high-volume sampling', () => {
+  const adapter: AnalyticsAdapter = vi.fn();
+
+  beforeEach(() => {
+    analytics.clearAdapters();
+    analytics.addAdapter(adapter);
+    vi.spyOn(Math, 'random').mockReturnValue(0.5);
+  });
+
+  afterEach(() => {
+    analytics.clearAdapters();
+    vi.restoreAllMocks();
+    vi.clearAllMocks();
+  });
+
+  it('sends events that are not marked as high-volume', () => {
+    analytics.track('course_view');
+    expect(adapter).toHaveBeenCalledTimes(1);
+  });
+
+  it('always sends high-volume events when sample rate is 1', () => {
+    analytics.setSampleRate('page_view', 1);
+    analytics.track('page_view');
+    expect(adapter).toHaveBeenCalledTimes(1);
+  });
+
+  it('never sends high-volume events when sample rate is 0', () => {
+    analytics.setSampleRate('page_view', 0);
+    analytics.track('page_view');
+    expect(adapter).not.toHaveBeenCalled();
+  });
+
+  it('sends when the random draw is below the configured sample rate', () => {
+    analytics.setSampleRate('page_view', 0.5);
+    vi.mocked(Math.random).mockReturnValue(0.25);
+    analytics.track('page_view');
+    expect(adapter).toHaveBeenCalledTimes(1);
+  });
+
+  it('skips when the random draw is at or above the configured sample rate', () => {
+    analytics.setSampleRate('page_view', 0.5);
+    analytics.track('page_view'); // Math.random mocked to 0.5
+    expect(adapter).not.toHaveBeenCalled();
+  });
+});
diff --git a/src/utils/analytics.ts b/src/utils/analytics.ts
index d11f1c9e..7ce66ad2 100644
--- a/src/utils/analytics.ts
+++ b/src/utils/analytics.ts
@@ -82,6 +82,21 @@ export interface AnalyticsEvent {
 
 export type AnalyticsAdapter = (event: AnalyticsEvent) => void | Promise<void>;
 
+// ──────────────────────────────────────────────────────────────────────────────
+// Sampling configuration for high-volume events
+// ──────────────────────────────────────────────────────────────────────────────
+
+const HIGH_VOLUME_EVENT_NAMES: EventName[] = [
+  'page_view',
+  'button_clicked',
+  'link_clicked',
+  'search_performed',
+  'filter_applied',
+  'sort_changed',
+];
+
+const DEFAULT_SAMPLE_RATE = 0.1; // Only send 10% of high-volume events
+
 // ──────────────────────────────────────────────────────────────────────────────
 // Built-in adapters
 // ──────────────────────────────────────────────────────────────────────────────
@@ -143,6 +158,7 @@ class Analytics {
   private adapters: AnalyticsAdapter[] = [consoleAdapter];
   private userId: string | undefined;
   private globalProperties: EventProperties = {};
+  private sampleRates: Partial<Record<EventName, number>> = {};
 
   private get sessionId(): string {
     return getOrCreate(SESSION_KEY, () => generateId('s_'));
@@ -188,7 +204,25 @@ class Analytics {
     this.globalProperties = { ...this.globalProperties, ...properties };
   }
 
+  /** Set sampling rate for a specific event type. Rate is 0-1. */
+  setSampleRate(eventName: EventName, rate: number): this {
+    this.sampleRates[eventName] = Math.min(1, Math.max(0, rate));
+    return this;
+  }
+
+  /** Whether an event should be sent given its configured/default sampling rate. */
+  private shouldSend(name: EventName): boolean {
+    const sampleRate =
+      this.sampleRates[name] ?? (HIGH_VOLUME_EVENT_NAMES.includes(name) ? DEFAULT_SAMPLE_RATE : 1);
+    if (sampleRate >= 1) return true;
+    if (sampleRate <= 0) return false;
+    return Math.random() < sampleRate;
+  }
+
   track(name: EventName, properties: EventProperties = {}): void {
+    // Sample high-volume events unless explicitly configured otherwise
+    if (!this.shouldSend(name)) return;
+
     const event: AnalyticsEvent = {
       name,
       properties: { ...this.globalProperties, ...properties },