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feat(seo): improve search engine discovery and metadata indexing
introduces a dynamic sitemap and updated robots.txt to better manage crawler access. adds json-ld structured data for movies, shows, and the homepage to enhance search results with rich snippets, and enables public caching for bots to optimize indexing performance.
1 parent cecc33b commit dc7f54d

5 files changed

Lines changed: 161 additions & 17 deletions

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‎projects/client/src/app.html‎

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@@ -51,6 +51,13 @@
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href="%sveltekit.assets%/pwa/ios/apple-touch-icon.png"
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/>
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<!-- SEO defaults (overridden per-page by TraktPage) -->
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<meta
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name="description"
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content="Trakt Web: Track Your Shows &amp; Movies"
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/>
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<meta name="theme-color" content="#ed1c24" />
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%sveltekit.head%
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</head>
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<body

‎projects/client/src/hooks.server.ts‎

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@@ -28,22 +28,22 @@ const WHITELISTED_HEADERS = new Set([
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export const handleCacheControl: Handle = async ({ event, resolve }) => {
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const response = await resolve(event);
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if (response.headers.get('content-type')?.includes('text/html')) {
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const clonedHeaders = new Headers(response.headers);
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if (!response.headers.get('content-type')?.includes('text/html')) {
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return response;
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}
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clonedHeaders.set(
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'Cache-Control',
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'private, no-store, no-cache, must-revalidate',
37-
);
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const clonedHeaders = new Headers(response.headers);
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const cacheControl = event.locals.isLegitimateBot
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? 'public, max-age=3600, s-maxage=3600'
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: 'private, no-store, no-cache, must-revalidate';
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39-
return new Response(response.body, {
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status: response.status,
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statusText: response.statusText,
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headers: clonedHeaders,
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});
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}
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clonedHeaders.set('Cache-Control', cacheControl);
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return response;
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return new Response(response.body, {
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status: response.status,
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statusText: response.statusText,
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headers: clonedHeaders,
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});
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};
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export const handle: Handle = sequence(

‎projects/client/src/lib/sections/layout/TraktPage.svelte‎

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Original file line numberDiff line numberDiff line change
@@ -1,5 +1,6 @@
11
<script lang="ts">
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import { page } from "$app/state";
3+
import { getLanguageAndRegion } from "$lib/features/i18n";
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import { DpadNavigationType } from "$lib/features/navigation/models/DpadNavigationType";
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import RenderFor from "$lib/guards/RenderFor.svelte";
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import type { MediaType } from "$lib/requests/models/MediaType";
@@ -73,9 +74,53 @@
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: _info,
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);
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76-
const canonicalUrl = $derived(
77-
`${page.url.origin}${page.url.pathname}`,
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);
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const canonicalUrl = $derived(`${page.url.origin}${page.url.pathname}`);
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const ogLocale = $derived.by(() => {
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const { language, region } = getLanguageAndRegion();
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return `${language}_${region.toUpperCase()}`;
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});
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const isIndexable = $derived(audience === "all" || audience === "public");
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const jsonLd = $derived.by(() => {
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if (type === "home") {
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return JSON.stringify({
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"@context": "https://schema.org",
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"@type": "WebSite",
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name: websiteName,
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url: canonicalUrl,
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description: websiteTitle,
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});
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}
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if (type === "movie" && _title) {
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return JSON.stringify({
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"@context": "https://schema.org",
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"@type": "Movie",
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name: _title,
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description: _info?.overview,
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image: _image,
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url: canonicalUrl,
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...((_info?.runtime ?? 0) > 0
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? { duration: `PT${_info!.runtime}M` }
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: {}),
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});
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}
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if (type === "show" && _title) {
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return JSON.stringify({
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"@context": "https://schema.org",
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"@type": "TVSeries",
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name: _title,
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description: _info?.overview,
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image: _image,
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url: canonicalUrl,
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});
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}
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return null;
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});
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80125
const dynamicContentProps = $derived(
81126
hasDynamicContent
@@ -89,12 +134,17 @@
89134
<svelte:head>
90135
<title>{displayTitle}</title>
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<link rel="canonical" href={canonicalUrl} />
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<meta
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name="robots"
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content={isIndexable ? "index, follow" : "noindex, nofollow"}
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/>
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<meta property="og:site_name" content={websiteName} />
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<meta property="og:type" content={ogType} />
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<meta property="og:url" content={canonicalUrl} />
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<meta property="og:image" content={image} />
145+
<meta property="og:image:alt" content={ogTitle} />
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<meta property="og:title" content={ogTitle} />
97-
<meta property="og:locale" content="en_US" />
147+
<meta property="og:locale" content={ogLocale} />
98148
<meta property="og:updated_time" content={new Date().toISOString()} />
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100150
{#if info != null}
@@ -111,6 +161,10 @@
111161
<meta name="twitter:title" content={ogTitle} />
112162
<meta name="twitter:image" content={image} />
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<meta name="twitter:creator" content={twitterHandle} />
164+
165+
{#if jsonLd != null}
166+
{@html `<script type="application/ld+json">${jsonLd}</script>`}
167+
{/if}
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</svelte:head>
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116170
<RenderFor {audience}>

‎projects/client/src/routes/sitemap.xml/+server.ts‎

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@@ -0,0 +1,73 @@
1+
import type { RequestHandler } from '@sveltejs/kit';
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3+
const ORIGIN = 'https://app.trakt.tv';
4+
5+
type SitemapEntry = {
6+
path: string;
7+
priority: string;
8+
changefreq:
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| 'always'
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| 'hourly'
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| 'daily'
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| 'weekly'
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| 'monthly'
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| 'yearly'
15+
| 'never';
16+
};
17+
18+
const STATIC_ROUTES: ReadonlyArray<SitemapEntry> = [
19+
{ path: '/', priority: '1.0', changefreq: 'daily' },
20+
{ path: '/movies', priority: '0.9', changefreq: 'daily' },
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{ path: '/movies/popular', priority: '0.8', changefreq: 'daily' },
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{ path: '/movies/trending', priority: '0.8', changefreq: 'hourly' },
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{ path: '/movies/anticipated', priority: '0.7', changefreq: 'weekly' },
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{ path: '/movies/recommended', priority: '0.7', changefreq: 'daily' },
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{ path: '/shows', priority: '0.9', changefreq: 'daily' },
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{ path: '/shows/popular', priority: '0.8', changefreq: 'daily' },
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{ path: '/shows/trending', priority: '0.8', changefreq: 'hourly' },
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{ path: '/shows/anticipated', priority: '0.7', changefreq: 'weekly' },
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{ path: '/shows/recommended', priority: '0.7', changefreq: 'daily' },
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{ path: '/media/popular', priority: '0.7', changefreq: 'daily' },
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{ path: '/media/trending', priority: '0.7', changefreq: 'hourly' },
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{ path: '/media/anticipated', priority: '0.7', changefreq: 'weekly' },
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{ path: '/media/recommended', priority: '0.7', changefreq: 'daily' },
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{ path: '/discover', priority: '0.8', changefreq: 'daily' },
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{ path: '/search', priority: '0.6', changefreq: 'monthly' },
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{ path: '/vip', priority: '0.5', changefreq: 'monthly' },
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{ path: '/about', priority: '0.4', changefreq: 'monthly' },
38+
{ path: '/privacy', priority: '0.3', changefreq: 'monthly' },
39+
{ path: '/terms', priority: '0.3', changefreq: 'monthly' },
40+
];
41+
42+
const buildUrl = (
43+
{ path, priority, changefreq }: SitemapEntry,
44+
lastmod: string,
45+
) =>
46+
` <url>
47+
<loc>${ORIGIN}${path}</loc>
48+
<lastmod>${lastmod}</lastmod>
49+
<changefreq>${changefreq}</changefreq>
50+
<priority>${priority}</priority>
51+
</url>`;
52+
53+
const buildSitemap = (lastmod: string) => {
54+
const urls = STATIC_ROUTES.map((entry) => buildUrl(entry, lastmod)).join(
55+
'\n',
56+
);
57+
58+
return `<?xml version="1.0" encoding="UTF-8"?>
59+
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
60+
${urls}
61+
</urlset>`;
62+
};
63+
64+
export const GET: RequestHandler = () => {
65+
const lastmod = new Date().toISOString().split('T')[0]!;
66+
67+
return new Response(buildSitemap(lastmod), {
68+
headers: {
69+
'Content-Type': 'application/xml; charset=utf-8',
70+
'Cache-Control': 'public, max-age=3600, s-maxage=3600',
71+
},
72+
});
73+
};

‎projects/client/static/robots.txt‎

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@@ -1,2 +1,12 @@
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User-agent: *
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Allow: /
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Disallow: /calendar
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Disallow: /history
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Disallow: /settings
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Disallow: /social
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Disallow: /callback
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Disallow: /silent-redirect
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Disallow: /api/
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Disallow: /_design_system
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Sitemap: https://app.trakt.tv/sitemap.xml

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