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Organisation Pages (Pilot) #1

Description

@onboardsupport

Background

Onboard can offer a dedicated space for our clients to showcase their array of activities and events, keeping their followers informed about latest developments.

For a user (developer), this provides a window into the organisations’ world, allowing users to explore and discover opportunities for connection & involvement.

TLDR: Organisations can promote their activities to engage developers. Developers can discover exciting opportunities. Both parties make meaningful connections.

Business Objectives:

  • Strategic Marketing Avenue: Org pages serves as an avenue to help clients reach their target audience effectively, flesh out their initiatives & activities
  • Client Retention: Leverage concept of “Followers” as a strategic moat to retain clients, prompting clients to consider the impact on their community when contemplating changes.
  • Drive Developer Traffic: Attract developers seeking connections with established organisations
    Feature Listing

User Journey & Goals

User stories

AS a user that has clicked on the Onboard app,
I WANT to discover organisations that are relevant to me and/or aligned to my interests
SO THAT I can get connected to established organisations

AS a user (admin) who is a stakeholder of an organisation,
I WANT to showcase my organisation's basic information & values
SO THAT I can capture the right target audience that is interested in my organisation.

AS a user (admin) who is a stakeholder of an organisation,
I WANT to consolidate all of my dev rel activities & events,
SO THAT my community is kept updated of upcoming initiatives.

AS a user (admin) who has just created their community,
I WANT a way to promote my newly created community & share it with others
SO THAT I can acquire more developers into my dev ecosystem.

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