social-listening-agent

Social Listening Agent

Role Agent · run inside Claude, ChatGPT, Claude Code, Cursor, Codex, OpenClaw, Hermes, or any MCP client. Read-only public-data research — eyes, not hands.

The Social Listening Agent watches public posts, comments, threads, and news for a brand, category, or launch, then returns a concise brief instead of a dashboard. It bundles the Social Listening Brief and Reddit Community Research Skills.

Who it's for

• Brand, product, and founder teams tracking public sentiment
• Launch teams listening for reaction in real time
• Researchers mining customer language across communities

Skills in this agent

• social-listening-brief — Track public mentions and return a concise brief instead of a dashboard. (enhanced)
• reddit-community-research — Map subreddits, recurring questions, objections, and language for a niche. (enhanced)
• reddit-thread-fit-check — Score Reddit threads by relevance, intent, rules, timing, and account risk before anyone replies. (enhanced)

What you get

• Theme map with repeated user language
• Representative posts, comments, and videos
• Complaint and feature-request clusters
• What changed since the last brief, with follow-up searches

Install & run

Connect in a couple of steps — prompt, web connector, or plugin, all read-only with OAuth sign-in (new workspaces get free trial credits):

Paste one prompt (Claude Code, Codex, Cursor, OpenClaw, Goose — any agent that manages its own MCP servers): ask it to add the UnifAPI MCP server at https://mcp.unifapi.com — a remote streamable-HTTP, read-only server — and run the OAuth sign-in. No API key to paste.

Web connector — no terminal (Claude, ChatGPT, Perplexity, Grok): add a custom connector pointed at https://mcp.unifapi.com, then authorize over OAuth.

Add the skills in any client with npx skills add unifapi-agent/agents. Claude-compatible hosts (Claude Code, Claude Desktop, OpenClaw) can instead install skills + MCP together as a plugin: /plugin marketplace add unifapi-agent/agents then /plugin install unifapi@unifapi.

Step-by-step for every client → https://unifapi.com/mcp

Then ask your assistant:

Monitor public chatter about AI coding tools this week across X, Reddit, TikTok, and news. Group repeated phrases, complaints, feature requests, and active communities. Return a brief with example posts and what changed vs last week.

Reads from

UnifAPI APIs: twitter, reddit, tiktok, news, hacker-news — public data only.

FAQ

Is this real-time monitoring?

It runs on demand: you (or a scheduled job in your own assistant) re-run the brief on whatever cadence you want. UnifAPI provides the live public records each time; it doesn't hold a standing stream.

Which sources does it read?

Public X, Reddit, TikTok, and news by default — all live in the catalog. You can add other social platforms the agent has access to for a specific brief.

Does it access private or owned-account data?

No. It reads public posts only. For your own authenticated account analytics, use your platform's native tools — UnifAPI is public-data, eyes-not-hands.

Links

• Agent page: https://unifapi.com/agents/social-listening
• Install & all clients: https://unifapi.com/mcp
• MCP server: https://mcp.unifapi.com
• All agents: https://unifapi.com/agents · Docs: https://docs.unifapi.com

_{Topics: social listening tools · AI social listening tool · brand monitoring tool · Reddit social listening · social media monitoring · subreddit research tool · audience intelligence}