Refactor application pages for improved UI/UX and functionality - updated header inclusion, enhanced filtering options, added success/error messages, and improved styling across multiple files. Updated database schema to support new gig features.

Author: utkarshsingh77

html/applications.php

@@ -1,3 +1,9 @@
 -- Schema update for adding admin role to users table
 ALTER TABLE users 
-MODIFY COLUMN role ENUM('restaurant','influencer','admin') NOT NULL; 
+MODIFY COLUMN role ENUM('restaurant','influencer','admin') NOT NULL; 
+
+-- Add new columns to gigs table for enhanced functionality
+ALTER TABLE gigs 
+ADD COLUMN category VARCHAR(50) DEFAULT NULL,
+ADD COLUMN requirements TEXT DEFAULT NULL, 
+ADD COLUMN deadline DATE DEFAULT NULL; 

html/css/site.css

@@ -0,0 +1,87 @@
+# OuraWork TikTok Marketing Campaign Document
+
+## Campaign Objective
+
+Increase brand awareness and user sign-ups on OuraWork.com by engaging both restaurants and food influencers through relatable, informative, and visually appealing TikTok ads.
+
+## Target Audience
+
+- **Restaurants:** Small to medium-sized restaurant owners looking to boost their visibility and customer base.
+- **Food Influencers:** Emerging and established food influencers seeking collaboration opportunities with restaurants.
+
+## Ad Concepts, Scripts, and Scenes
+
+### 1. **"From Empty Tables to Viral Success"**
+
+- **Objective:** Show restaurant owners the transformational potential of partnering with influencers.
+- **Script:**
+  - **Scene 1:** Camera pans over an empty restaurant.
+    - **Voiceover:** "Remember the days when this was a common sight?"
+  - **Scene 2:** Transition to the same restaurant bustling with customers.
+    - **Voiceover:** "With OuraWork, turn quiet nights into viral success!"
+  - **Scene 3:** Shots of influencers dining and posting on social media.
+    - **Voiceover:** "Connect with top food influencers who can bring your dishes to thousands."
+  - **Scene 4:** OuraWork app interface showing easy influencer booking.
+    - **Voiceover:** "It’s simple. Post a gig, choose your influencer, and watch the magic happen."
+  - **CTA:** "Join OuraWork today and fill those tables!"
+- **Visuals:** Before/after shots, influencer interactions, app interface.
+
+### 2. **"Day in the Life: Paid Food Influencer"**
+
+- **Objective:** Attract influencers by showcasing a day of paid gigs.
+- **Script:**
+  - **Scene 1:** Influencer preparing for the day.
+    - **Voiceover:** "Start your day with a gig that actually pays."
+  - **Scene 2:** Influencer arriving at a restaurant, greeted by staff.
+    - **Text Overlay:** "Gig #1: Breakfast Bonanza"
+  - **Scene 3:** Influencer taking photos, videos, interacting with staff and food.
+    - **Voiceover:** "Capture, post, and get paid. It’s that easy with OuraWork."
+  - **Scene 4:** Influencer checking payments on OuraWork app.
+    - **Voiceover:** "Ready for your next meal? OuraWork keeps them coming."
+  - **CTA:** "Turn your food passion into paychecks. Sign up now!"
+- **Visuals:** Influencer activities, app interactions, engaging food content.
+
+### 3. **"Restaurant Owner Reacts"**
+
+- **Objective:** Create a relatable and humorous ad showing a restaurant owner’s reaction to influencer impact.
+- **Script:**
+  - **Scene 1:** Restaurant owner looking anxious, checking their phone.
+    - **Voiceover:** "Waiting for the magic to happen?"
+  - **Scene 2:** Owner’s shocked and joyful reaction to seeing their restaurant tagged in a viral post.
+    - **Voiceover:** "See your place packed after an influencer shout-out!"
+  - **Scene 3:** Quick montage of the restaurant getting busy, customers enjoying.
+    - **Voiceover:** "That’s the OuraWork effect!"
+  - **Scene 4:** Owner giving a thumbs up to the camera.
+    - **CTA:** "Get in on the action. Join OuraWork today!"
+- **Visuals:** Owner reactions, busy restaurant scenes, influencer posts.
+
+### 4. **"Food Photography Hacks That Restaurants Love"**
+
+- **Objective:** Provide value to influencers while showcasing their skills to restaurants.
+- **Script:**
+  - **Scene 1:** Influencer setting up a shot at a restaurant.
+    - **Voiceover:** "Want to make your food photos pop? Here’s how."
+  - **Scene 2:** Tips overlay as influencer adjusts lighting, angles, and presentation.
+    - **Text Overlay:** "Tip 1: Natural light. Tip 2: Simple backgrounds."
+  - **Scene 3:** Comparison of average vs. improved photos.
+    - **Voiceover:** "Restaurants love this! And they find photographers like you on OuraWork."
+  - **Scene 4:** Influencer receiving a notification of a new gig on OuraWork.
+    - **CTA:** "Show off your skills on OuraWork. Sign up now!"
+- **Visuals:** Influencer at work, photo tips, app notification.
+
+## Production Notes
+
+- **Duration:** Each ad should be between 15-30 seconds.
+- **Style:** Keep the visuals dynamic and engaging with quick cuts to maintain viewer interest.
+- **Music:** Use trending tracks that enhance the message without overpowering the voiceover.
+- **Call to Action:** Ensure the CTA is clear and visible, encouraging immediate action.
+
+## Monitoring and Optimization
+
+- **Tracking:** Use TikTok’s built-in analytics to track views, engagement, and click-through rates.
+- **A/B Testing:** Test different versions of ads to determine which elements perform best.
+- **Feedback:** Monitor comments for direct feedback from the audience to refine future ads.
+
+---
+
+This document serves as a comprehensive guide to kickstart the TikTok advertising campaign for OuraWork, ensuring each ad is purposeful and aligned with the campaign objectives.