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Quick-E_Commerce-Sales-Analytics

Overview

An end-to-end analytics project covering the full journey from raw data to business intelligence. Raw Quick Commerce transactional data is cleaned and explored in Python, then brought to life in a three-page Power BI dashboard covering sales performance, delivery operations, and customer behavior.


What This Project Does

  • Cleans and preprocesses raw transactional data for reliable analysis
  • Conducts exploratory data analysis to surface distribution patterns and data quality issues
  • Defines business KPIs using DAX and builds calculated measures in Power BI
  • Delivers an interactive, multi-page dashboard to support operational decision-making

Tech Stack

Python — Pandas, NumPy, Matplotlib Power BI — Power Query, DAX, Data Modeling


Project Workflow

Step 1 — Data Cleaning & EDA (Python)

  • Loaded the raw dataset and reviewed structure, data types, and summary statistics
  • Handled missing values through group-wise median imputation
  • Removed duplicate entries and corrected mismatched data types
  • Conducted outlier analysis across all numerical columns
  • Exported a clean, analysis-ready dataset for Power BI

Step 2 — Dashboard Development (Power BI)

Built a three-page interactive report:

Page 1 — Business Overview image

Revenue, order volume, and average order value at a glance. Breakdowns by city, company, payment method, and top-performing product categories.

Page 2 — Delivery Performance image

Partner ratings, average delivery distance, on-time delivery rate, and company-level comparisons for delivery time, rating, and discount rates.

Page 3 — Customer Insights image

Customer satisfaction scores, high-value order segmentation, items per order, category-level demand, and revenue split by age group.


Dashboard Features

  • Company and City slicers for cross-filtering across all pages
  • 15+ custom DAX measures
  • KPI cards for at-a-glance monitoring
  • Page navigation for seamless report browsing
  • Consistent visual design across all three pages

Skills Demonstrated

Data Cleaning · EDA · Data Transformation · DAX Measure Creation · Data Modeling · Dashboard Design · Business Intelligence Reporting · KPI Analysis


Conclusion

This project walks through a complete analytics pipeline — from Python-based preprocessing and exploratory analysis to a polished, interactive Power BI report — producing actionable insights into Quick Commerce operations and customer purchasing patterns.

About

End-to-end Quick Commerce analytics project using Python and Power BI, featuring data cleaning, EDA, KPI development, and interactive dashboards for sales, delivery, and customer insights.

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