レ・ダン・チュン・ヒエウ
15+ years scaling growth across Insurance, Finance & Digital. Data-first. AI-augmented. People-centered.
Asahi Life Consulting Vietnam · Part of Asahi Mutual Life Insurance 朝日生命保険相互会社
I design and execute full-funnel growth strategies that turn marketing spend into predictable revenue. I combine performance marketing, data science, and AI-powered automation to build scalable acquisition engines, then I build the dashboards and systems so the whole team can see what's working.
| 🚀 | Full-funnel ownership: from brand awareness to closed revenue | 成長 Growth |
| 📊 | Every channel, campaign, and dollar tracked to ROI | 責任 Accountability |
| 🤖 | AI + automation to scale what works, cut what doesn't | 効率 Efficiency |
| 👥 | Cross-functional leadership: Marketing, Sales, Product, Data | 協力 Collaboration |
| ❤️ | Customer-centric: systems serve people, not just metrics | 真心 Sincerity |
| 📣 Paid Media |
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| 📈 Analytics |
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| 🏢 CRM & MarTech |
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| 📊 BI & Reporting |
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| 🔍 SEO & Content |
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| 🐍 Data & ML |
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| ⚡ Automation |
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| 🌐 Web & Dev |
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| 🤖 AI |
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| 🎨 Design |
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| ☁️ Cloud & Infra |
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| ⚙️ DevOps |
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| Project | Description | Tech | |
|---|---|---|---|
| 📈 | chu_gia ⭐10 | Data Science & ML for stock price analysis | Python Pandas Scikit-Learn |
| 🧠 | deeplearning-predict-stock | Deep learning stock price prediction | Python TensorFlow |
| 📚 | financial-machine-learning ⭐2 | Curated financial ML tools & applications | Python ML |
| 🔄 | ALCV_Automation | Round-robin lead distribution system | Apps Script Webhooks |
| 💹 | finance-stock | Finance & stock market analysis | Python Finance |
| Project | Description | Tech | |
|---|---|---|---|
| 🤖 | PES AI Powered | AI-powered Performance Evaluation System (v3.7) | JS AI |
| 📊 | Marketing Analysis Dashboard | Real-time marketing KPI tracking | JS Chart.js |
| 🔍 | Integration Growth Radar | Growth tracking & monitoring tool | JS Analytics |
| 💰 | Insurance Premium Calculator | APUV/NPUV calculation (Enterprise) | JS Finance |
| 📈 | Life Portfolio Simulator | Portfolio & insurance simulation | JS Finance |
| 🎮 | Quiz App | Interactive quiz with scoring backend | JS Apps Script |
| Project | Description | Tech | |
|---|---|---|---|
| 🔄 | Round Robin | Multi-channel lead distribution (Zalo, FB, Google) | Apps Script |
| 🔔 | Lead Notifiers | Real-time alerts from FB Ads & Google SEM | Apps Script Email |
| 📡 | Meta Webhook | Facebook lead webhook receiver & processor | Apps Script Meta API |
| 📋 | Anomaly Detector | Automated anomaly detection in daily reports | Apps Script |
| 📝 | CV Recruit Notifier | Recruitment CV notification system | Apps Script |
| Project | Description | Tech | |
|---|---|---|---|
| 📅 | Booking System | Full-stack appointment booking | Node.js JS |
| 🗂️ | Mini CRM | Lightweight CRM with Sheets backend | Apps Script JS |
| 📖 | Knowledge Hub | Internal knowledge management | JS Docs |
| 🎯 | Influence Funnel Vault | Lead funnel tracking system | JS Analytics |
| 🖥️ | Apps Script Manager | Centralized script monitoring dashboard | Node.js API |
| Project | Description | Tech | |
|---|---|---|---|
| 🔑 | Efficient Keyword Analysis | Keyword clustering for paid ads | Python Jupyter |
| 📊 | LYD Report | Automated report aggregation | Python Pipeline |
2010 SEO & Content Strategy @ Vietstock (Financial Media)
2013+ Performance Marketing Lead @ Google / Meta / Multi-channel
2019+ Data Science & ML @ Finance & Marketing Analytics
2023+ Marketing Manager @ Viet Capital Securities (VCI)
現在 Growth Marketing Manager @ Asahi Life Consulting Vietnam ★
→ Full P&L ownership: Paid, SEO, CRM, Automation, AI
| Strength | 日本語 | In Practice | |
|---|---|---|---|
| 🚀 | Growth Mindset | 成長志向 | Full-funnel ownership, always testing new channels |
| 📊 | Data-Driven | 数字第一 | Every decision backed by metrics and experimentation |
| 🔧 | Systems Architect | 系統思考 | Build repeatable processes, not one-off campaigns |
| 👥 | Cross-functional Leader | 統率力 | Align Marketing, Sales, Product & Data teams |
| 🤖 | AI-Native | AI活用 | Integrate AI into daily operations, not just experiments |
| ♻️ | Kaizen | 改善 | Continuous improvement, never satisfied |
Build growth engines that scale. Lead with data. Serve with sincerity.
まごころの奉仕