Skills for Claude Code, powered by the DataForSEO MCP.
Amazon Competitor Auditor — give it a competitor ASIN or a product keyword, and it pulls the top 10 organic competing products, ranks them by price, rating, review count, and demand signals, identifies who's winning and why, and ends with strategic recommendations.
Trigger phrases: "audit competitors", "analyze competitors for [keyword]", "who's winning on Amazon for X", "check the competition for [ASIN]".
Pricing Strategy — give it an ASIN (yours or a competitor's), and it pulls every seller offering that product, identifies the Buy Box winner and their fulfillment method (FBA vs FBM), maps the price range across New and Used conditions, and recommends both a specific target price and a positioning rationale.
Trigger phrases: "set my price", "price this product", "who's got the Buy Box", "pricing strategy for [ASIN]", "win the Buy Box".
Both skills:
- Ask for the marketplace at the start of each run (US, UK, DE, etc.)
- Return a single markdown report directly in chat — no files
- Reference real DataForSEO field paths verified against live API responses
The analysis commands are thin wrappers around the skills. You can also still trigger the skills via natural language ("audit competitors for stainless water bottles on US Amazon", "what should I price B085DTZQNZ at?") — the slash commands just give you a structured starter prompt for when you want one.
Both skills run a preflight check before doing any analysis. They confirm the DataForSEO Amazon tools are available and make one free test call to merchant_amazon_locations (a utility endpoint that consumes no paid API credits). If the MCP isn't connected, the skill stops immediately with setup instructions instead of producing a broken report. The /dataforseo-check command runs the same verification on demand — useful as the first thing to try after installing the plugin or sharing it with a colleague.
The DataForSEO MCP must be installed and connected. The skills call these tools:
mcp__dataforseo__merchant_amazon_products_live_advancedmcp__dataforseo__merchant_amazon_asin_live_advancedmcp__dataforseo__merchant_amazon_sellers_live_advancedmcp__dataforseo__merchant_amazon_locations(occasionally, to verify uncommon marketplaces)
If you don't have the DataForSEO MCP connected yet, install it as a custom connector and follow the OAuth flow.