Customer churn is a major challenge in the subscription-based industry. This project aims to predict whether a customer will churn using historical data and machine learning techniques. By identifying at-risk customers, businesses can take proactive measures to improve retention.
- Data Preprocessing: Handles missing values, encodes categorical variables, and scales features.
- Exploratory Data Analysis (EDA): Visualizations to uncover trends and churn patterns.
- Model Training: Logistic Regression, Random Forest, and XGBoost for churn prediction.
- Evaluation Metrics: Accuracy, Precision, Recall, F1-score, ROC-AUC.
- Deployment Ready: Model saved for API or app integration.
git clone https://github.com/rahatmoktadir03/customer-churn-prediction.git
cd customer-churn-predictionpip install -r requirements.txtjupyter notebook notebooks/churn_prediction.ipynb- Deploy as a Flask/FastAPI web service
- Add hyperparameter tuning with GridSearchCV
- Build an interactive dashboard (Streamlit/Dash)