One of main goals of any game is to retain players. A common method of influencing player engagement and retention is the progression system. Progression systems, in general, help give players a sense of progression and completion of goals, which makes games more enjoyable. Within many games, a more specific progression feature known as a progression gate temporarily halts progress, encouraging players to take an action such as waiting, inviting friends, or making an in-app purchase. This, in turn, boosts the average lifetime value per player, a goal of any company building games. Here, we will see how changing when the progression gate occurs may impact retention metrics.
- A/B Testing of Binary & Continuous Variables:
- Hypothesis Testing
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$X^2$ test - Mann-Whitney U Test
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- Hypothesis Testing
- Python 3.13.3
pandasnumpyscipyrandommatplotlib.pyplot
- Kanaries AI
pygwalker