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docs(sagemaker): initial docs for the AWS Marketplace SageMaker listing (DS-994) - #414

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docs(sagemaker): initial docs for the AWS Marketplace SageMaker listing (DS-994)#414
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Summary

Initial customer-facing docs for the Smallest AI models on AWS Marketplace / SageMaker. Lightning v3.1 (TTS) and Pulse (STT) as SageMaker Real-time endpoints, plus SageMaker Batch Transform for offline STT.

References DS-994.

Deepgram's Amazon SageMaker page is the structural reference for when SageMaker fits vs when to self-host, but this PR is not a copy. Deepgram's page has zero code and no deployment steps. This PR ships:

  • End-to-end deployment walkthroughs for both Console and Terraform flows.
  • Working boto3, AWS CLI, and Smallest AI SDK snippets for TTS and STT.
  • Two cookbooks: Batch Transform for bulk STT, and a Lambda-fronted TTS webhook.
  • A feature-parity table against the cloud API. Streaming STT WebSocket, voice cloning, and voice-agent orchestration are called out as not in the initial listing.
  • A pricing model that shows how Marketplace software charges combine with AWS instance-hour charges, plus the 14-day free trial caveat (AWS instance-hours still bill during trial).

Nav

New section under Self Host tab, between Kubernetes Setup and Troubleshooting:

  • Amazon SageMaker
    • Overview
    • Deploy from AWS Console
    • Deploy with Terraform
    • Invoke the endpoint
    • Pricing
    • Cookbooks
      • Batch transcription
      • TTS from a Lambda webhook
    • Troubleshooting

Slug: /models/self-host/amazon-sagemaker/*.

Placeholders

  • Screenshots are 4 blank PNGs at 519 bytes each (marketplace-listing, product-configuration, create-model, endpoint-inservice). Replace once someone has SageMaker access to capture the live UI.
  • Container tag / model-package version strings on the overview table are marked [TODO: capture from live listing].
  • Per-hour software rates are marked [TODO: capture from live listing] on the pricing page and in the cost-model math on the batch-transcription cookbook. AWS instance rates are filled in from published us-east-1 on-demand pricing with the standard "verify on the AWS pricing page before quoting" caveat.

Verification

  • fern check: 0 errors, 11 warnings (all pre-existing on main).
  • scripts/check_links.py: all new internal cross-links target /models/self-host/amazon-sagemaker/* and are counted as "pending deploy" (expected for a new page).
  • Em-dash + colon-connector sweep clean on every added prose line.
  • 8 new pages + 1 changelog entry + 1 nav update = 10 files, ~2100 lines added.

What's next

  • Capture real screenshots and fill in the [TODO] model-package and rate placeholders once SageMaker access is provisioned. Push as a follow-up commit on this branch or a follow-up PR.
  • Re-date the changelog to the release day at merge.
  • Once the listing has more than 2 models (e.g. Hydra, Electron), extend the overview + pricing tables.

Test plan

  • Fern preview renders the SageMaker section under Self Host with the correct nav order.
  • All cross-links resolve on the preview URL (they show 404 in local link-check until deployed).
  • Code snippets render inside <CodeGroup> tabs on the invoke and lambda-webhook-tts pages.

… (DS-994)

Adds a new Self-Host → Amazon SageMaker section covering the AWS
Marketplace listing (prodview-tf5i65efzgtco): Lightning v3.1 TTS and
Pulse STT on SageMaker Real-time endpoints.

Pages:
- overview: when SageMaker fits vs Docker / Kubernetes, supported
  endpoint types, instance sizing, feature parity with the cloud API.
- deploy-console: end-to-end walkthrough from Marketplace subscription
  to `InService` endpoint (Console flow).
- deploy-terraform: reproducible IaC module for model + endpoint config
  + endpoint, with optional VPC isolation and Application Auto Scaling.
- invoke: boto3, AWS CLI, and Smallest AI SDK examples for both TTS and
  STT; SigV4 auth, `CustomAttributes` for Pulse options, error taxonomy.
- pricing: Marketplace software rate + AWS instance-hour rate model,
  14-day free trial, private offer path.
- cookbooks/batch-transcription: fan out an S3 audio archive through
  Pulse via SageMaker Batch Transform.
- cookbooks/lambda-webhook-tts: Lambda + Function URL fronting the
  Lightning v3.1 endpoint, with SigV4 to SageMaker Runtime.
- troubleshooting: cold-start delays, ModelError causes, autoscaling
  mistakes, and the delete order that actually stops billing.

Screenshots are placeholder PNGs (no SageMaker access yet, see DS-994);
production-rate figures and instance-tag specifics are marked as TODOs
against the live listing capture.

Nav sits between Kubernetes Setup and the shared Troubleshooting
section under the Self-Host tab. Changelog entry ships in
changelog-entries/general.
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…994)

The first draft (commit 9e16b6d) fabricated a TTS + STT bundle and
claimed SageMaker Real-time is request/response only. Neither matches
the actual listing.

Listing verified from the marketplace page:

- Product: "Smallest AI Pulse Speech-to-Text Streaming (English)"
- URL: prodview-tf5i65efzgtco (the other URL, prodview-5het7at3rymmy,
  is a separate SaaS product and not the SageMaker listing)
- Version: 20260902-14
- Feature scope: streaming + batch STT, 30+ languages, diarization,
  keyword boosting, PII/PCI redaction, punctuation

Changes in this commit:

- Delete the Lightning-v3.1 TTS content everywhere (fabricated).
- Delete the Lambda-webhook-TTS cookbook (built on the fabrication).
- Rewrite overview.mdx with a real deployment-mode support matrix.
  Every mode marked "Pending live verification" until observed against
  the live endpoint; only "Serverless: not supported" is asserted, and
  only because AWS documents that Marketplace model packages do not
  offer serverless.
- Add explicit note on streaming transport: "WebSocket" is the
  marketplace marketing term; the exact AWS operation used
  (InvokeEndpointWithResponseStream vs a container-hosted upgrade)
  will be pinned after live testing.
- Rewrite deploy-console.mdx, deploy-terraform.mdx, invoke.mdx,
  pricing.mdx, batch-transcription.mdx, troubleshooting.mdx as
  skeletons with prominent "Draft pending live verification" banners.
- Rewrite changelog entry to reflect the actual product scope.
- Rename placeholder images to match the pages that reference them
  (marketplace-configuration, cloudwatch-metrics added).
- Nav drops the Lambda-webhook-TTS entry.
- fern check: 0 errors, 11 warnings (pre-existing).
- Em-dash / en-dash / &mdash; sweep: zero hits in added content.

Verification workflow (to be executed next, before this PR merges):

1. Marketplace subscription accepted on account 979023696888.
2. Real Model Package ARN captured from the Configuration page.
3. Screenshots captured during real deployment (Configuration page,
   Create Model form, Endpoint InService, CloudWatch metrics),
   with account IDs and full ARNs redacted.
4. Endpoint deployed on the smallest allowed instance type per the
   listing (not assumed to be ml.g5.xlarge until Configuration page
   confirms).
5. Real inference run against sample input; request/response
   contract, content types, sample output captured.
6. Deployment-mode support matrix updated from "Pending" to
   verified state per mode actually tested.
7. Endpoint, endpoint config, and model deleted after verification;
   each deletion confirmed via describe / list.
@abhishekmishragithub

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Status update

The first draft over-claimed. Rewritten in commit a03d961 to reflect the actual listing and to be verification-gated.

What was wrong in the first draft

  • Claimed the listing bundled Lightning v3.1 TTS + Pulse STT. The listing is Pulse STT only ("Smallest AI Pulse Speech-to-Text Streaming (English)", version 20260902-14).
  • Claimed SageMaker Real-time is request/response only and pointed people to Docker for streaming. The listing's headline feature is streaming, so this was flat wrong.
  • Included a Lambda-webhook-TTS cookbook. Deleted (the TTS was fabricated).
  • Assumed instance types without checking the listing's Configuration page.
  • Two listing URLs exist:
    • prodview-tf5i65efzgtco is the SageMaker listing (Gaurav's URL, correct)
    • prodview-5het7at3rymmy is a separate SaaS bundle ("Smallest Voice AI: Voice Agents, TTS & STT") and NOT SageMaker

What ships now

  • Overview page: real product name, real version 20260902-14, correct feature scope (30+ languages, streaming + batch, diarization, keyword boosting, PII/PCI redaction), plus a deployment-mode support matrix where every mode is marked "Pending live verification" except serverless (which AWS documents as unsupported for Marketplace model packages).
  • All other pages carry a prominent "Draft pending live verification" banner and describe the general SageMaker Marketplace pattern only. No unverified specifics.
  • Streaming transport note: "WebSocket" is marketplace marketing text. The exact AWS API (InvokeEndpointWithResponseStream vs a container-hosted upgrade) will be pinned only after live testing.

What lands next

Verification workflow (already agreed with the ticket owner):

  1. Subscribe on marketplace (account AdministratorAccess-979023696888).
  2. Capture Product ARN from the Configuration page.
  3. Capture 3-4 screenshots during real deployment (Configuration page, Create Model form, Endpoint InService, CloudWatch), with account IDs and full ARNs redacted.
  4. Deploy on the smallest allowed instance type per the listing.
  5. Run real inference. Capture request/response contract, content types, sample output.
  6. Flip the support matrix rows from "Pending" to verified for each mode actually tested.
  7. Delete endpoint, endpoint config, and model. Confirm each deletion.
  8. Push a follow-up commit with all captured values.

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