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feat(marking hub, ads): add metric desc table #581
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markzegarelli
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Mar 28, 2025
| **Impressions**| `PROPSUM(ad_metrics.impressions)` | Total number of times your ad is served (shown) to users. **Derived from Daily Ad Metrics**. | | ||
| **Clicks** | `PROPSUM(ad_metrics.clicks)` | Total number of times users click your ad. **Derived from Daily Ad Metrics**. | | ||
| **CTR** | `%: (ad_metrics.clicks / ad_metrics.impressions) * 100` | Click-through rate. Shows the percentage of impressions that result in a click. **Derived from Daily Ad Metrics**. | | ||
| **Ad Spend** | `PROPSUM(ad_metrics.cost)` | Total amount spent on your ad campaign(s). **Derived from Daily Ad Metrics**. | |
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| **Ad Spend** | `PROPSUM(ad_metrics.cost)` | Total amount spent on your ad campaign(s). **Derived from Daily Ad Metrics**. | | |
| **Ad Spend** | `PROPSUM(ad_metrics.cost)` | Total amount spent on your ad campaign. **Derived from Daily Ad Metrics**. | |
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Adding a table in the web analog article that shows the definition for each of the ad metrics.
Request: